Media Convergence is gathering and dissemination of news across a multimedia platform.” Convergence of Media occurs when multiple products come together to form one product with the advantages of all of them. Media Convergence is the process of combining and presenting of different media (multimedia) into a single delivery system. The Internet is an example of convergence. Data and Voice Services - from separate voice and data services to multimedia applications (IPTelephony, Web Contact Centers)
• Fixed and Mobile Networks and Services - from separate ones to the single infrastructure:
CAMEL, VHE, IPv6, IMS
• Public and Corporate Networks – from dedicated networks to open networks.
• Phone, TV and Computer Terminals – from separate devices to combined multimedia terminals
• Broadcasting services-from broadcasting services to Web based TV services: IATV, VoD,
• For the consumer: more features in less space in Media Convergence Online Journalism.
• For media companies: remaining competitive in the struggle for market dominance.
• An ever-wider range of technologies are being converged into single multipurpose devices.
Text + photos + audio + video + graphics = multimedia.
Suppose you decided to profile, a brilliant painter/composer. Which medium, or media, would produce the best story? To display his paintings, you’d use photographs. To present his music, you’d use audio recordings. To show him at work — conducting a rock band or painting — you’d use video footage. To explain the meaning and impact of his art, you’d use text. In short, to create the ideal profile, you’d need multimedia, Cross-platform journalism, Media convergence. Whatever you call it, it’s an idea whose time
has finally come. Stories once trapped on paper can now be posted online; stories once confined to text and photographs now integrate audio, video and interactivity. Technological innovations are transforming 21st-century journalism. Your job, your newsroom, even the stories you write will soon change dramatically.
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